Summary
A proven record as a graphic designer and a front end web developer with strong marketing skills. Accomplished graphic designer, as a freelancer, as well as with companies varying from start-ups to well established companies. Developed and designed HTML email marketing campaigns from concept to creating graphics and HTML documents.

Technical Skills

• Web Graphics Expert
• Adobe PhotoShop
• HTML
• CSS (Style Sheets)
• User Interface Design & Testing
• HTML E-mail Development
• Team Building and Group Leadership
• Adobe Illustrator

• ASP Knowledge
• Project Management
• Windows
• HomeSite
• Perforce
• Word, Excel… (All Office)
• Image Read
• Logos

Mass. Publishing Company

Present Project (Ongoing Contract)

Webmaster/Web Designer

Working from concept to actual launch, which took place in Spring 2006. Created and designed all front end aspects of the business to business auction web site which include; Graphics, Usability, Website Flow, Style Guides, HTML, logo and content developement. Conceptualizing and designing new features. Optimized the site for better search engine performance. Working on all aspects of marketing and driving traffic to the site.

Diet.com

May 07 - Present (Freelance - Part-Time)

Web Designer

Work as a freelance web designer developing HTML, CSS and Design concepts for the following websites: TheHomesteader.com, ActonForum.com, Homesteader.biz, PublishingOpportunity.com, and members only sites - FakeAd.com and HSAds.com. Duties include performing scheduled monthly updates for member sites, content and code updates, design updates and redesigns. Latest project (launch date: April 07) is to completely redesign TheHomesteader.com, to better accommodate users with a much cleaner interface.

MyCubicleSpace.com

Present Project (Ongoing Contract)

Creative Director

Working from concept to actual launch, which took place in Spring 2006. Created and designed all front end aspects of the business to business auction web site which include; Graphics, Usability, Website Flow, Style Guides, HTML, logo and content developement. Conceptualizing and designing new features. Optimized the site for better search engine performance. Working on all aspects of marketing and driving traffic to the site.

MandileWebDesign.com

Present Project (Self-Employed)

September 04 - Present (Owner, Creative Director)

From concept, design, develop, maintain, and market websites for a variety of customers. Develop sites in HTML, CSS, and use Photoshop and Illustrator to design and create graphics. Serve as project manager between client, programmers and myself.

Massachusetts Department of Education

August 04 - October 04 (10 Week Contract)

HTML Developer/ Graphic Designer

Hired to develop a web site to showcase on a CD ROM (online version available). The web sites purpose is to display the results of a state wide technology program in the public schools. I developed the code, design and layout of the web site. In addition to the CD ROM, I was consulted on the usability of the main web site, made suggestions for better usability and since have been implemented.

Grand Virtual

March 04 - May 04 (3 Month Contract)

HTML Email Developer/ Graphic Designer

Hired to take the email format from text based emails to graphic/HTML emails and to design and build new emails geared towards retaining customers and acquiring new customers. Projects include a Monthly Newsletter, retention emails that include multiple offers and bonuses. All emails are developed in over 11 different languages. All designs must work in multiple languages. Develop and design banner ads for multiple web sites in over 11 languages. Tools used are PhotoShop, Image Ready, HomeSite, Illustrator.

CrownePointe.com & ShuiSpa.com

January 04 - Present (freelance)

Webmaster

Work as a freelance web and graphic designer for the properties: Crowne Pointe Inn and Shui Spa. Develop all graphics and code for the site. Work closely with the two owners to develop the site to better represent the hotel and spa. Online reservations account for 33% of all reservations.

BlueDolphin.com

November 03 - January 04

Graphic Designer/HTML Email Developer

Design and Develop graphical emails on a daily basis using PhotoShop and HTML to market magazine subscriptions to a opt-in email database. Maintain a tight and ever-changing editorial calendar to support the marketing department. Constantly A/B test emails, always trying to beat the results of the control email. Redevelop a series of emails that are sent to subscribers after purchase in order to confirm purchase, maintain account and present up-sell strategies.

Intellution
GE Fanuc Automation (General Electric)

March 03 - July 03 (6 Month Contract)

Designer/Developer

Design, develop and deploy graphical HTML emails for various GE campaigns. Emails are designed to conform to print ads and the web site GEFanucautomation.com. Deploy email campaigns through the Responsys system. Design and update new sections of GEFanucautomation.com and intranet. Create flash ads for promotions.

Zooba
AOL/Time Warner & Bookspan

January 02 - Dec 02

Principal Designer

Design graphic HTML emails from concept, working directly with the business development team and the editorial team. Last project was to create retention email programs for all of Time Warner/AOL - Bookspan's Book Clubs. Develop user interface models for potential business partners, using, Photoshop, Illustrator and HomeSite 5. Other duties include redesigning HTML emails, email registration pages and email forwarding pages for current Zooba partners. These projects require the use of HTML, Style Sheets, XSL, Flash MX and all custom graphics.

Bucketheadland.com

December 01 - Present

Web site Manager

Maintain current web site, as new site is in development for Los Angeles based musician. Creative consultant for other projects, which include DVD development, miscellaneous artwork and HTML Email campaigns for Bucketheadland.com. A new website is in development.

Reverb45.com, Inc

May 00 - November 04

Graphic Designer/Creative Consultant

Develop, create and maintain professional web sites for a diverse clientele. Meet with clients to discuss the user interface requirements for their web site creating site maps and writing specification documents for front end architecture of the web sites. Responsible for all user interface, graphics, mock-ups and screen shots, using PhotoShop, Illustrator, Flash, HTML, JavaScript, Style Sheets and ASP. This venture comes during my time between positions.

Commerce.Tv

January 01 - May 01

Graphic Designer/User Interface Specialist

Developed concepts for the overall user interface and functionality for commerce model for digital cable channel. Commerce model which is very similar to an e-commerce web site. Developed all concepts, graphics and architect for many projects. Coordinated with project manager and marketing manager to develop new concepts and designs to present to the CEO to be approved. Then took approved projects and developed them to a working HTML working model to move along for back end development.

DonateTo.com
Access International

May 00 - January 2001

Principal Designer

Managed all aspects of creative direction for DonateTo.com, a web product of Access International. Design, create and implement all graphics and front-end/UI perspectives of the site. Manage a small but diverse group, which included developers and content producers. Other duties include creating print advertisements, trade show materials and any other materials that represent DonateTo.com. Created and maintained documents for standards for code and graphics. Last project completed was a total redesign of DonateTo.com. Technologies used were HTML, Style Sheets, Illustrator, PhotoShop and ASP.

MotherNature.com

September 98 - March 00

Web Developer/Graphic Artist  -  March 99 - March 00

MotherNature.com's Health Journal
Designed current layout, including all graphics and logos associated with the Health Journal and Health Journal HTML, AOL and Text emails. Followed a strict editorial calendar that consisted of releasing a new Health Journal every two weeks. Execution consisted of coding all articles on the site, all graphics and implementing the Responsys system to deliver the message to over 250,000 subscribers. Maintained the subscriber database. Created a spreadsheet tracking the results of the newsletter and analyzing results, trying to target our subscribers in more efficient ways.

MotherNature.com's Super Sunday Specials
Similar to the Health Journal in many ways. This was also a retention tool geared to MotherNature.com Subscribers. Super Sunday Special was sent out on a monthly schedule. Designed initial launch of the Sunday Specials email for HTML, AOL and Text, as well as the logo and all graphics associated with the email. Redesigned the email format three months later after studying numerous email campaigns.

Production Contact for Marketing
Production contact for all of marketing projects. Included jump pages, micro-sites, email formatting, graphics and special projects for AOL and tracking.

General Duties
Managed a small group of designers/content producers, who reported to me. Created all aspects (excluding content), including logo, for MotherNature.com's Cosmic Garden. A new way to weave Astrology and product. Participated in Usability testing for overall functionality of the web site. Production in general included HTML coding, editing, graphics and extensive testing. Work closely with Executive Producer and Production Manager on new ideas and concepts.

Online Marketing Manager  -  November 98 - March 99

Managed all aspects of online advertising from project plans, trafficking, reporting, tracking, management of creative and maintenance. Developed and sustained working relationship with all web sites that MotherNature.com had advertising relationship with. Traffic online advertising through third party server. Created HTML documents and graphics to support some types of online advertising. Created a reporting system in a weekly and monthly format for company wide understanding and summary of the stats being reported and for a better understanding of what the future of our online campaign. Reviewed all creative with artist and developed ideas for new creative.

Marketing Analyst  -  September 98 - November 98

Main project was to take MotherNature.com's existing online marketing campaign and translate it to MotherNature.com's new third . Project included meeting with representatives from ad server and learning the product. One main component of this project was to set up web sites that we currently advertised on and convert them to our new third party system. After system was set up and running, training of individuals within the company was essential. Other duties included gathering of statistics for Marketing Manager and Vice President of Marketing.

TownOnline.com (CNC)

June 98 - September 98

Content Coordinator

Responsible for publishing the newspapers for Somerville, Wellesley and North of Boston online weekly. Duties include extensive editing, html coding, and graphics, uploading sites to staging server, test and make the sites live. Other responsibilities included publishing Townonline's Dining section and The Phantom Gourmet as well as patrolling Townonline's many bulletin boards.

e-guide.com

December 97 - May 98

Movie Guide Editor

Main duty was the development and maintenance of the Movie Guide content. Built Movie Guide from approximately 150 movie theaters to 210 movie theaters in the first month. Added two new sections to the Movie Guide: Mandile Movie Highlights and Coming Attractions. Developed all aspects of the new sections, including all concepts, content and graphics. Developed, wrote & edited e-guide's Movie Mail, a weekly email newsletter containing movie industry news. Developed to drive traffic to e-guide as well as provide information.

Event Guide Developer
Acted as Editor for all events concerning jazz and classical music, sports events and comedy listings. Received all information via fax, email or mail, and entered all information and listings into e-guide's database. Submitted sites and pages to search engines using meta tags.

Advertising/Production Developer
Worked as part of a production team to create and implement advertising strategies for clients on e-guide. Designed and created Banner ads, Box ads and web pages for advertisers to appear on e-guide's web site.

Brandeis University

March 97 - December 97

Student Accounts Representative

Worked within the Bursars Office in the Student Accounts Department. Attended to inquiries from students, parents, outside agencies and other University departments via phone, email, fax, mail and in person. Analyzed and itemized student bills. Communicated closely with the different departments to reconcile student accounts. Managed the production, input and distribution of Payroll Deduction for graduate students. Created, sent and collected bills for scholarships. Supervised part time and student workers. Created strategies for better customer service. Performed Cashiers duties, including bank deposits, cash transmittals, and receiving payments.